🔗 Share this article The New Branding for the UK's National Rail Body is Revealed. The UK government has presented the visual identity for GBR, constituting a notable advance in its policy to bring the railways into public ownership. A Patriotic Palette and Familiar Symbol The fresh livery incorporates a red, white and blue colour scheme to reflect the national flag and will be rolled out on GBR trains, at railway stations, and across its website and app. Notably, the symbol is the well-known twin-arrow design presently used by the national rail network and originally designed in the 1960s for British Rail. The famous double-arrow logo was previously used by British Rail. The Introduction Plan The implementation of the design, which was designed internally, is scheduled to happen over time. Commuters are expected to start spotting the newly-branded services across the network from the coming spring. In December, the visuals will be exhibited at key railway stations, including Birmingham New Street. A Journey to Public Ownership The proposed law, which will enable the formation of Great British Railways, is presently making its way through the Parliament. The administration has said it is renationalising the railways so the service is "owned by the passengers, operating for the people, not for profit." The new body will consolidate the operation of train services and infrastructure under a unified structure. The government has said it will unify seventeen different entities and "eliminate the problematic administrative hurdles and lack of accountability that has long affected the railways." Digital Features and Current Ownership The introduction of Great British Railways will also involve a new mobile application, which will let customers to view timetables and book tickets without surcharges. Disabled users will also be have the option to use the application to arrange assistance. A concept of what the GBR app might look. A number of franchises had already been nationalised under the outgoing government, such as LNER. There are now seven operating companies now in state ownership, accounting for about a third of journeys. In the past year, Greater Anglia have been nationalised, with more anticipated to be added in the coming years. Official and Industry Reaction "This is not simply a paint job," commented the Transport Secretary. It symbolises "a fresh start, casting off the frustrations of the past and concentrated solely on delivering a proper public service." Industry representatives have responded positively to the focus to improving services. "We will carry on to cooperate with all stakeholders to support a smooth changeover to Great British Railways," a senior figure noted.